As Communication Manager Direct Markets, you will be part of our small Communication team in Zurich and play an active role in shaping the marketing activities for our direct markets. From the initial idea through to implementation, you will take responsibility and help ensure that our communication reaches the right audiences in each market. You will report directly to the Head of Communication.
Your role
- You are responsible for developing and implementing the annual marketing plan for the assigned direct markets
- Together with the teams in the markets and the global marketing functions, you develop market-specific communication activities and successfully bring products, courses, campaigns and digital solutions.
- You plan and coordinate events such as courses, trade shows and lectures to ensure a professional and effective market presence.You continuously develop our website content, create landing pages, campaign pages and news articles, and support SEO activities.
- You support and develop the webshop including campaigns, promotions and special offer pages.
- For social media, you plan and create organic content including text, images and video, and manage social media campaigns together with our agency.
- You independently manage marketing projects from start to finish and coordinate agencies and external partners, including briefings, quality, costs and deadlines.
- You analyse our marketing activities, monitor their impact and prepare clear and meaningful reports on the results.
Your profile
- You have a degree or equivalent qualification in marketing, communication, business administration or a related field.
- You have several years of professional experience in marketing, ideally in an international B2B environment.
- You have experience in planning and implementing marketing campaigns and know how to turn concepts into concrete activities.
- Social media and content creation are part of your everyday marketing work, and you enjoy developing content for different channels.
- You are familiar with project management, create clear briefings and confidently coordinate internal stakeholders, agencies and external partners.
- You have very good German and English skills.
- You work independently and in a structured way, enjoy taking responsibility and bring strong communication and teamwork skills as well as a good understanding of customers and markets.
What we offer
- A respectful work culture in a family-like atmosphere, with a team that empowers and supports one another
- We invest in the future—with targeted professional development opportunities and room for personal growth.
- Job security and future prospects at an internationally active company